American Heart Association Jobs

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Job Information

American Heart Association National Lead Middle Schools in Dallas, Texas


Are you ready to join an organization where you can make an extraordinary impact every day?

Imagine all Americans enjoying ideal cardiovascular health free of heart disease and stroke. At the American Heart Association and American Stroke Association, we get to work toward that goal every day. Is it easy? No. Is it worthwhile? Absolutely.

This is satisfying and challenging work that makes a real difference in people's lives. We are where you can achieve professional growth with personal fulfillment. We are where you can connect people to making a lifesaving impact. We are where you can partner with individuals, schools, lawmakers, healthcare providers and others to ensure everyone has access to healthier lifestyle choices and proper healthcare. The American Heart Association is where you can make an extraordinary impact.


We are looking for an innovative and driven leader to be the National Lead, Middle Schools to manage the association’s fundraising strategy for our American Heart Challenge Middle School strategy. This leader will grow our market share in the Middle School space by developing a robust strategy and brand campaign that will appeal to school administration as well as middle school kids and their parents.

The National Lead, Middle Schools will direct our efforts nationally through campaign management and oversight, the creation and execution of the sales strategy, product and campaign development, training and consulting. In addition, the National Lead will work directly with regional and local leadership and inspire staff and volunteers across the country to ensure the we grow this important campaign for the organization.

Essential Job Duties:

  • Develop the playbook for success to grow our Middle School campaign (American Heart Challenge) and roll out to the field through web-based trainings and in the field consulting

  • Product and campaign development using design thinking practices, with a focus on fundraising technology, digital strategies, a robust online experience and incentives that drive behavior for students, teachers and parents

  • Working with internal partners, manage the creation of communications, promotions and marketing including social media and digital strategies

  • Create the best-in-class student and volunteer experience for the future

  • Ensure consistent execution of strategies to reduce variance of performance across markets and regions

  • Provide excellent campaign analysis that uses lead indicators and data to drive performance

  • Monitor and analyze external and internal trends and data to develop standard methodologies, priorities and focus areas

  • Work with internal and external partners to develop strategies to significantly increase AHA’s revenue and impact

  • Work directly with the field to provide direct consultation

  • Provide formal feedback to regional senior leadership on opportunities and challenges

  • Collaborate and cultivate relationships with internal departments such as Business Technology, finance, design center, purchasing, legal, branding and marketing.


  • Bachelor’s degree or higher

  • 6+ years’ experience in a similar role or in a role leading a multi- million-dollar campaign with year over year growth

  • Proven record of success in corporate sponsorship and fundraising

  • Proven record of success in major gift development

  • Proven record of success in leading cross-functional teams

  • Proven record of success in leading c-suite level volunteers

  • Skilled in oral and written communications

  • Ability to get along with all levels of staff

  • Ability to thrive in a dynamic environment

  • Strong customer service skills

  • Skilled in planning projects and working against deadlines to provide end product

  • Skilled in campaign oversight and reporting

  • Ability to travel overnight up to 30-40%

At American Heart Association | American Stroke Association, diversity, inclusion, and equal opportunity applies to both our workforce and the communities we serve as it relates to heart health and stroke prevention.

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EOE Minorities/Females/Protected Veterans/Persons with Disabilities

Location US-TX-Dallas

Posted Date 2 weeks ago (2/11/2020 11:14 AM)

Requisition ID 2018-3036

Job Family Group Fundraising

Job Category Fundraising/Sales

Location: Dallas, TX